What's Stopping You? Why Better Collaboration and Agility are the Key to the Future of Marketing Work
1C Portland Place
Marketing is cross-functional by nature, with campaigns requiring collaboration across a variety of lines of business. But it’s difficult to manage these disparate elements and optimise your campaigns if you’re dealing with disconnected teams, legacy systems and other roadblocks. This fragmentation—alongside the rise in remote and distributed work—slows work down and causes real challenges. How do you set yourself up to unify teams, execute your campaigns, and focus on the work that makes a difference for your business and your customers?
Unifying processes and systems
Disconnected teams, processes and systems means you can’t deliver the experiences your customers expect. How do you align teams with your business mission, unite organisational silos, and transform workflows to improve campaigning experiences for everyone?
Executing with clarity
Teams must move quickly. Managing complex cross-functional campaigns requires having clarity over who is doing what by when. Rather than filling calendars with status meetings that slow people down, what do you need to do to build a more natural, agile and intuitive way of working?
Focusing on what matters most in turbulent times
In a time of soaring inflation and instability, finding the space for innovation, agility and transformation can be tough. We also know that managing the different lines of business that comprise a campaign is a challenge, especially in a world of distributed, global marketing work. How do you build a truly digital ecosystem that ensures your view remains constant in order to optimise your operations?
Join us to exchange opinions and ideas with marketing leaders approaching shared challenges.
Combining structured business discussion with free-form networking over fine food and wine, the event will be independently facilitated and will leave you with fresh insights, robust practical examples and powerful new connections.
18:30 – 19:00 – Arrival & Aperitif
Meet your peers and get to know each other over a welcome drink
19:00 – 21:30 – Dinner & Discussion
Fine dining, fine wine and fine discourse form the perfect menu.
21:30 – 22:00 – Coffee & Digestifs
Conversations continue over coffee and a selection of digestifs
22:00 – 22:30 – Carriages
1C Portland Place, London,