The Data Differentiation Revolution in FS Marketing: why data agility is the key to set free your customer engagement
Wednesday, 19 March 2025
18:30 to 21:30
Address
The Langham
1C Portland Place
Regent Street
London
W1B 1JA
United Kingdom
INDUSTRIES: Financial Services, Insurance
EVENT TYPE: Club Dinner
OVERVIEW
Financial Services marketing orgs sometimes struggle to keep pace with rapidly changing markets and requirements, with rigid data structures and siloed information hindering their ability to respond and collaborate effectively.
Data is now the lifeblood of business: a critical resource requiring excellence in collection, consent and real-time activation so it can be used across the organisation to drive real change and growth. New technology thrives on it.
So how do you establish a data foundation agile and composable enough to make it all work?
AUDIENCE
Join us to exchange opinions and ideas with leaders approaching shared challenges.
Combining structured business discussion with free-form networking over fine food and wine, the event will be independently facilitated and will leave you with fresh insights, robust practical examples and powerful new connections.
With a perspective from Merkle and Braze.
AGENDA
18:30 – 19:00 – Arrival & Aperitif
Meet your peers and get to know each other over a welcome drink
19:00 – 21:30 – Dinner & Discussion
Fine dining, fine wine and fine discourse form the perfect menu.
21:30 – 22:00 – Coffee & Digestifs
Conversations continue over coffee and a selection of digestifs
22:00 – 22:30 – Carriages
Homeward bound
LOCATION
The Langham,
1C Portland Pl,
London W1B 1JA