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Welcome to the New Frontier of Personalisation: how data and AI are coming together to transform customer engagement
Thursday, 08 May 2025
08:30 to 10:30
Address
Claridge's, London
Brook St
London
W1K 4HR
United Kingdom
INDUSTRIES: Cross Industry
EVENT TYPE: Forum Breakfast
OVERVIEW
This year marks a big shift in personalisation approaches as many organisations make substantial budget commitments and a strategic push to leverage AI capabilities. Our latest survey reveals that 82% of businesses are spending more on personalisation in 2025 than in 2024.
The surge in investment and focus shines the spotlight even brighter on an acute need for a more integrated, data-first approach. Your data is the critical resource to drive it all, requiring excellence in collection, consent and activation to drive conversion, retention and lifetime value. So how it is done right?
AUDIENCE
Join us to exchange opinions and ideas with leaders from consumer industries approaching shared challenges.
Featuring live polling, roundtable breakout discussions and panel session with Q&A, the event will be independently facilitated and will send you away with fresh insights, robust practical examples and powerful new connections.
With a perspective from Apply Digital, Adyen & BigCommerce
AGENDA
08:30 – 09:00 – Arrival, Food & Refreshments
Register your attendance, meet your peers and get to know each other over breakfast
09:05 – 09:15
Introduction
09:15 – 09:22 Forum: Live Polling & Commentary
Move through to the meeting room, where we kick off with a poll question for you to answer
09:22 – 09:57 – Table Discussion
Each table will consider a stimulus question and form a question for the panel
09:57 – 10:25 – Panel Session
Questions are posed, opinions given, and knowledge exchanged
10:25 – 10:30
Wrap up
10.30-11. 00 – Further Refreshments & Networking
Conversations can continue over coffee, or you may go straight to the option below
10:30 – Carriages
The morning concludes
LOCATION
Claridge's
Brook Street
London W1K 4HR
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